Seth Godin has a new book out called Linchpin in which he talks about our “lizard brain”, that part of our brain that holds all our fears and limiting beliefs. The Lizard brain keeps us from doing our most creative work and often signals us to stay in our comfort zone and not take risks.

This audio is a 45 minute presentation that Seth did in New York last week. He talks about how these fears sabotage us.

I really love the story he tells about an employee he had in his company years ago who never failed at anything he did. He was his best employee, but Seth spoke with him and said if you don’t fail at something soon, you’re fired! Why? Because we all need to stretch and take risks to truly be creative and successful and distinguish ourselves from others.

Listen to the wisdom and let me know what you think. How do you tame your lizard brain?