What Do You Love To Do?

Identifying our strengths and value proposition can be challenging. We may start out thinking we know and then typically we begin to analyze, dissect, question ourselves and end up nowhere. Is that really my strength? Can I own this? We go round in circles. Well,...

Self-Promotion: The Pink Elephant in the Room

Have you noticed that it is now common to use the term “personal branding” instead of self-promotion? Personal branding and self-promotion are, in fact, the same.  I have come to believe that the term self-promotion is so off-putting for women that we will do almost...

Tell a Good Story to Pitch Yourself and Your Business

Everyone loves a good story, but how many of us are good at telling good stories? For the most part, I think we create exciting and stimulating stories about our personal lives. We certainly have a tremendous amount of material to serve as our database. We love to...

Is Self-Confidence Your Friend or Foe?

I often talk and write about the importance of having self-confidence for business success. I believe that when you connect with your value proposition, you can talk about your accomplishments and talk up your business with confidence and authenticity, and that most...