Good stories captivate us. They grab our attention and focus. They transport us to another place and time where our imagination is free to roam and play. Everyone loves stories. We are mesmerized by good storytellers, and we love to tell our own stories. After all, we...
As kids, we played the game of telephone and thought it was funny to hear how the original message changed as it was passed along from one person to another. In business, no one laughs when communication fails, and projects and teams fall apart as a result. Direct and...
Basic sales training instructs us to use what are called WIIFM’s, “What’s In It For Me?” statements. WIIFM’s focus our sales efforts on how our product or service benefits the customer. They are meant to shift our mindset from our own...
This week marks the first anniversary of my radio show, Head over Heels. Now, fifty two weeks later, more than fifty interviews later, and more work than I ever anticipated, the radio show has taken on a life of it’s own. One year ago, I was open to trying...
We have so many different technologies available these days that make communication easier: telephones, mobile phones, email, voice mail, and texting. Social media sites such as Twitter help everyone stay continually informed of our every move and activity. It seems...
In her book, No Ceilings, No Walls, author Susan Colantuono says: As essential as it is to understand the business of business, it is necessary but insufficient. You not only have to have business strategic and financial acumen, you must also be able to demonstrate it...
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