Networking: It’s About Giving

What is the real purpose of networking for business? Traditionally, it has always been about meeting people in order to acquaint them with your business, and hopefully, to solicit their support to build your business, or better yet, to get an immediate referral! The...

Stay focused on the Client

One of the most challenging aspects of good selling is staying focused on your client or prospect. As sales professionals, we work hard to prepare for our sales calls and presentations. We memorize the features and benefits of our product and services in hopes of...

Ditch the Elevator Pitch

How often have you been at a networking event or business gathering and someone asks you, “What do you do?”. Panic sets in as you try to remember your Elevator Pitch and it’s specific formula to answer the question about what you do. You break out in...