I read a very interesting article recently in The Boston Globe called, “The Female Advantage. A New Reason for Businesses to Promote Women: It’s More Profitable”. http://www.boston.com/bostonglobe/ideas/articles/2009/05/03/the_female_advantage/ The...
Performance reviews are a great opportunity to highlight your accomplishments and talk about your contribution to the organization. Always be prepared. The worst thing you can do is to walk into a performance review cold. Here are some simple tips to set the stage...
Our thoughts have the ability to create our reality and it is our daily challenge to put aside negativity and focus on a positive attitude. There are many techniques that people use to re-frame the negative into positive affirmations and with consistent practice,...
I have always maintained that the best way to market is by word of mouth. Communicating with your network is the most powerful and important marketing vehicle you’ve got. I was so pleased to read Seth Godin’s blog this...
We are all taught in Marketing 101 the importance of defining a niche and clarifying who we consider to be our target audience. I think we all understand this concept intellectually. It makes sense. When people have a clear understanding of what services and products...
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